Prestashop is a free and widely-used Open Source e-commerce interface. This is essentially a Content management system (CMS) software used to develop e-commerce shopping cart systems. The main objective of this software is to equip small sized e-marketing businesses to implement the best practices of a robust .e-commerce solution. Marketers across the globe can make the most of this software to create, launch and manage a full-fledged online shopping interface without having to cough up any license fees.
Unlike others ecommerce platforms, It is easy to understand the functionality. There are no additional experts required to teach you the workflow of Prestashop e-commerce software.
Prestashop supports various languages, which is around in range of 40 to 45 with multi – currency support also.
Prestashop is lightweight in nature, so there is less installation cost required to establish a new server.
In latest Prestashop v1.6, there are so many new features introduced like integration with bootstrap 3.0, user friendly look up, 2000+ mobile responsive theme, 25000+ plugins available for adding desired functionality to our websites and user friendly add to cart features.
The code generated by Prestashop is very easy to understand for the user, so that we can easily control the URLs, Page Titles and Descriptions. Due to it’s simplicity, the page rank and search engine optimization (SEO) rank is rapidly improved.